Listing Alert Launches First-Of-Its-Kind Real Estate Platform For Sharing Pre-Market Properties

Fresno, Calif.
May 5, 2021

Today, Listing Alert officially launches with a first-of-its-kind platform for the real estate industry. The mobile app gives Realtors™ the ability to share properties before they come to market within their brokerage in an easy and efficient way. Listing Alert is currently being used by some of the largest brokerages in the nation like Berkshire Hathaway affiliated brokerages, RE/MAX, Better Homes and Garden.

“Listing Alert is designed to foster communication amongst agents within their brokerage by providing instant notifications on exclusive properties coming to market in the most advanced, compliant form that matches the work style of most modern professionals,” said Linda Hergenrader, Product Officer, Listing Alert. “This concept has replaced the traditional "in office whiteboard" to a much more powerful tool that modernizes the process in a form that not only retains the agents within a brokerage, but also attracts top talent by having the latest technology that drives productivity."

The matchmaking feature of Listing Alert automatically sends agents within a brokerage alerts whenever a pre-market listing fits a buyer’s profile, and when new buyers' profile matches pre-market properties within the system. "Not only does it assist listing agents in winning more listings, but it also allows buyer' agents to be notified of properties that fit their buyers needs/wants in a home", said Kyle Chaney, Sales Manager, Berkshire Hathaway Affiliated brokerage. “The Listing Alert app is a significant differentiator for our agents in an extremely tight inventory market.”

About Listing Alert:

Listing Alert was created to revolutionize the real estate industry and allow agents to easily access properties coming to market via an online platform accessible on desktop and smartphone. The platform allows real estate agents within a brokerage to easily list properties before they go public in the Multiple Listing Service (MLS)™. The platform’s matching feature also allows agents to create homebuyer profiles and instantly match buyers with sellers. Listing Alert facilitates instant communication through an easy-to-use mobile app, seamlessly connecting all agents across your brokerage to pre-MLS™ listings. To learn more about Listing Alert, visit: